Towards a service-dominant approach to social marketing

Research article (Marketing Theory, 2015) · cited 74× · AI/ML
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Towards a service-dominant approach to social marketing

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Towards a service-dominant approach to social marketing is a scholarly article[1].

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  • Towards a service-dominant approach to social marketing's instance of is recorded as scholarly article[2].

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APA 4ort.xyz Knowledge Graph. (2026). Towards a service-dominant approach to social marketing. Retrieved May 24, 2026, from https://4ort.xyz/entity/towards-a-service-dominant-approach-to-social-marketing
MLA “Towards a service-dominant approach to social marketing.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/towards-a-service-dominant-approach-to-social-marketing.
BibTeX @misc{4ortxyz_towards-a-service-dominant-approach-to-social-marketing_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Towards a service-dominant approach to social marketing}}, year = {2026}, url = {https://4ort.xyz/entity/towards-a-service-dominant-approach-to-social-marketing}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Towards a service-dominant approach to social marketing — https://4ort.xyz/entity/towards-a-service-dominant-approach-to-social-marketing (retrieved 2026-05-24)

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