How competitor brand names affect within-brand choices
Research article (Marketing Letters, 2015) · cited 12× · AI/ML
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4ort.xyz Knowledge Graph. (2026). How competitor brand names affect within-brand choices. Retrieved May 24, 2026, from https://4ort.xyz/entity/how-competitor-brand-names-affect-within-brand-choices
“How competitor brand names affect within-brand choices.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/how-competitor-brand-names-affect-within-brand-choices.
@misc{4ortxyz_how-competitor-brand-names-affect-within-brand-choices_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{How competitor brand names affect within-brand choices}}, year = {2026}, url = {https://4ort.xyz/entity/how-competitor-brand-names-affect-within-brand-choices}, note = {Accessed: 2026-05-24}}
According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): How competitor brand names affect within-brand choices — https://4ort.xyz/entity/how-competitor-brand-names-affect-within-brand-choices (retrieved 2026-05-24)
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