How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification

Research article (International Journal of Advertising, 2022) · cited 16× · AI/ML
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How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification

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How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification is a scholarly article[1].

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  • How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification's instance of is recorded as scholarly article[2].

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APA 4ort.xyz Knowledge Graph. (2026). How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification. Retrieved May 24, 2026, from https://4ort.xyz/entity/how-brands-can-succeed-communicating-social-purpose-engaging-consumers-through-empathy-and-self-involving-gamification
MLA “How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/how-brands-can-succeed-communicating-social-purpose-engaging-consumers-through-empathy-and-self-involving-gamification.
BibTeX @misc{4ortxyz_how-brands-can-succeed-communicating-social-purpose-engaging-consumers-through-empathy-and-self-involving-gamification_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification}}, year = {2026}, url = {https://4ort.xyz/entity/how-brands-can-succeed-communicating-social-purpose-engaging-consumers-through-empathy-and-self-involving-gamification}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): How brands can succeed communicating social purpose: engaging consumers through empathy and self-involving gamification — https://4ort.xyz/entity/how-brands-can-succeed-communicating-social-purpose-engaging-consumers-through-empathy-and-self-involving-gamification (retrieved 2026-05-24)

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