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AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues
Research article (Journal of Business Research, 2023) · cited 79× · AI/ML
AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues
Summary
AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues is a scholarly article[1].
Key Facts
AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues's instance of is recorded as scholarly article[2].
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APA4ort.xyz Knowledge Graph. (2026). AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues. Retrieved May 24, 2026, from https://4ort.xyz/entity/ai-enabled-marketing-capabilities-and-the-hierarchy-of-capabilities-conceptualization-proposition-development-and-resear
MLA“AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/ai-enabled-marketing-capabilities-and-the-hierarchy-of-capabilities-conceptualization-proposition-development-and-resear.
BibTeX@misc{4ortxyz_ai-enabled-marketing-capabilities-and-the-hierarchy-of-capabilities-conceptualization-proposition-development-and-resear_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues}}, year = {2026}, url = {https://4ort.xyz/entity/ai-enabled-marketing-capabilities-and-the-hierarchy-of-capabilities-conceptualization-proposition-development-and-resear}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): AI-Enabled marketing capabilities and the hierarchy of capabilities: Conceptualization, proposition development, and research avenues — https://4ort.xyz/entity/ai-enabled-marketing-capabilities-and-the-hierarchy-of-capabilities-conceptualization-proposition-development-and-resear (retrieved 2026-05-24)
