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Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality
Research article (Journal of Business Research, 2022) · cited 36× · AI/ML
Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality
Summary
Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality is a scholarly article[1].
Key Facts
Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality's instance of is recorded as scholarly article[2].
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Use these citations when quoting this entity in research, articles, AI prompts, or wherever provenance matters. We aggregate Wikidata + Wikipedia + authoritative open-data sources; the stitched, scored, cross-referenced view is what 4ort.xyz contributes.
APA4ort.xyz Knowledge Graph. (2026). Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality. Retrieved May 24, 2026, from https://4ort.xyz/entity/removing-silos-to-enable-data-driven-decisions-the-importance-of-marketing-and-it-knowledge-cooperation-and-information-
MLA“Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/removing-silos-to-enable-data-driven-decisions-the-importance-of-marketing-and-it-knowledge-cooperation-and-information-.
BibTeX@misc{4ortxyz_removing-silos-to-enable-data-driven-decisions-the-importance-of-marketing-and-it-knowledge-cooperation-and-information-_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality}}, year = {2026}, url = {https://4ort.xyz/entity/removing-silos-to-enable-data-driven-decisions-the-importance-of-marketing-and-it-knowledge-cooperation-and-information-}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Removing silos to enable data-driven decisions: The importance of marketing and IT knowledge, cooperation, and information quality — https://4ort.xyz/entity/removing-silos-to-enable-data-driven-decisions-the-importance-of-marketing-and-it-knowledge-cooperation-and-information- (retrieved 2026-05-24)
