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In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace

Research article (Journal of Business Research, 2020) · cited 48× · AI/ML
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In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace

Summary

In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace is a scholarly article[1].

Key Facts

  • In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace's instance of is recorded as scholarly article[2].

References

Programmatic citations — every numbered marker resolves to a verifiable graph row below.

Direct Wikidata claims

  1. [2] ↑ . wikidata.org.

Class ancestry

  1. [1] ↑ . Wikidata. wikidata.org.

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APA 4ort.xyz Knowledge Graph. (2026). In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace. Retrieved May 24, 2026, from https://4ort.xyz/entity/in-ewom-we-trust-using-naive-theories-to-understand-consumer-trust-in-a-complex-ewom-marketspace
MLA “In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/in-ewom-we-trust-using-naive-theories-to-understand-consumer-trust-in-a-complex-ewom-marketspace.
BibTeX @misc{4ortxyz_in-ewom-we-trust-using-naive-theories-to-understand-consumer-trust-in-a-complex-ewom-marketspace_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace}}, year = {2026}, url = {https://4ort.xyz/entity/in-ewom-we-trust-using-naive-theories-to-understand-consumer-trust-in-a-complex-ewom-marketspace}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace — https://4ort.xyz/entity/in-ewom-we-trust-using-naive-theories-to-understand-consumer-trust-in-a-complex-ewom-marketspace (retrieved 2026-05-24)

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