How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective

Research article (Journal of Retailing and Consumer Services, 2022) · cited 70× · AI/ML
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How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective

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How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective is a scholarly article[1].

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  • How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective's The sharing economy perspective — instance of is recorded as scholarly article[2].

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APA 4ort.xyz Knowledge Graph. (2026). How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective. Retrieved May 24, 2026, from https://4ort.xyz/entity/how-marketing-strategy-perceived-value-and-brand-image-influence-wom-outcomesthe-sharing-economy-perspective
MLA “How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/how-marketing-strategy-perceived-value-and-brand-image-influence-wom-outcomesthe-sharing-economy-perspective.
BibTeX @misc{4ortxyz_how-marketing-strategy-perceived-value-and-brand-image-influence-wom-outcomesthe-sharing-economy-perspective_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective}}, year = {2026}, url = {https://4ort.xyz/entity/how-marketing-strategy-perceived-value-and-brand-image-influence-wom-outcomesthe-sharing-economy-perspective}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): How marketing strategy, perceived value and brand image influence WOM outcomes—The sharing economy perspective — https://4ort.xyz/entity/how-marketing-strategy-perceived-value-and-brand-image-influence-wom-outcomesthe-sharing-economy-perspective (retrieved 2026-05-24)

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