How colour similarity can make banner advertising effective: insights from Gestalt theory

Research article (Behaviour and Information Technology, 2016) · cited 29× · AI/ML
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How colour similarity can make banner advertising effective: insights from Gestalt theory

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How colour similarity can make banner advertising effective: insights from Gestalt theory is a scholarly article[1].

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APA 4ort.xyz Knowledge Graph. (2026). How colour similarity can make banner advertising effective: insights from Gestalt theory. Retrieved May 24, 2026, from https://4ort.xyz/entity/how-colour-similarity-can-make-banner-advertising-effective-insights-from-gestalt-theory
MLA “How colour similarity can make banner advertising effective: insights from Gestalt theory.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/how-colour-similarity-can-make-banner-advertising-effective-insights-from-gestalt-theory.
BibTeX @misc{4ortxyz_how-colour-similarity-can-make-banner-advertising-effective-insights-from-gestalt-theory_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{How colour similarity can make banner advertising effective: insights from Gestalt theory}}, year = {2026}, url = {https://4ort.xyz/entity/how-colour-similarity-can-make-banner-advertising-effective-insights-from-gestalt-theory}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): How colour similarity can make banner advertising effective: insights from Gestalt theory — https://4ort.xyz/entity/how-colour-similarity-can-make-banner-advertising-effective-insights-from-gestalt-theory (retrieved 2026-05-24)

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