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Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement
Research article (Cogent Business & Management, 2020) · cited 14× · AI/ML
Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement
Summary
Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement is a scholarly article[1].
Key Facts
Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement's instance of is recorded as scholarly article[2].
References
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Use these citations when quoting this entity in research, articles, AI prompts, or wherever provenance matters. We aggregate Wikidata + Wikipedia + authoritative open-data sources; the stitched, scored, cross-referenced view is what 4ort.xyz contributes.
APA4ort.xyz Knowledge Graph. (2026). Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement. Retrieved May 24, 2026, from https://4ort.xyz/entity/effect-of-skepticism-and-message-abstractness-on-cause-related-marketing-campaign-evaluation-the-mediating-role-of-messa
MLA“Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/effect-of-skepticism-and-message-abstractness-on-cause-related-marketing-campaign-evaluation-the-mediating-role-of-messa.
BibTeX@misc{4ortxyz_effect-of-skepticism-and-message-abstractness-on-cause-related-marketing-campaign-evaluation-the-mediating-role-of-messa_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement}}, year = {2026}, url = {https://4ort.xyz/entity/effect-of-skepticism-and-message-abstractness-on-cause-related-marketing-campaign-evaluation-the-mediating-role-of-messa}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement — https://4ort.xyz/entity/effect-of-skepticism-and-message-abstractness-on-cause-related-marketing-campaign-evaluation-the-mediating-role-of-messa (retrieved 2026-05-24)