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Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics
Research article (Journal of Consumer Behaviour, 2024) · cited 18× · AI/ML
Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics
Summary
Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics is a scholarly article[1].
Key Facts
Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics's instance of is recorded as scholarly article[2].
References
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APA4ort.xyz Knowledge Graph. (2026). Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics. Retrieved May 24, 2026, from https://4ort.xyz/entity/decoding-millennials-and-generation-z-consumers-brand-behaviors-in-the-metaverse-the-relationships-among-avatar-identifi
MLA“Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/decoding-millennials-and-generation-z-consumers-brand-behaviors-in-the-metaverse-the-relationships-among-avatar-identifi.
BibTeX@misc{4ortxyz_decoding-millennials-and-generation-z-consumers-brand-behaviors-in-the-metaverse-the-relationships-among-avatar-identifi_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics}}, year = {2026}, url = {https://4ort.xyz/entity/decoding-millennials-and-generation-z-consumers-brand-behaviors-in-the-metaverse-the-relationships-among-avatar-identifi}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Decoding millennials and generation Z consumers' brand behaviors in the Metaverse: The relationships among avatar identification, self‐presence, and psychological dynamics — https://4ort.xyz/entity/decoding-millennials-and-generation-z-consumers-brand-behaviors-in-the-metaverse-the-relationships-among-avatar-identifi (retrieved 2026-05-24)
