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Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM
Research article (Asia-Pacific Journal of Business Administration, 2022) · cited 41× · AI/ML
Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM
Summary
Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM is a scholarly article[1].
Key Facts
Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM's instance of is recorded as scholarly article[2].
References
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Use these citations when quoting this entity in research, articles, AI prompts, or wherever provenance matters. We aggregate Wikidata + Wikipedia + authoritative open-data sources; the stitched, scored, cross-referenced view is what 4ort.xyz contributes.
APA4ort.xyz Knowledge Graph. (2026). Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM. Retrieved May 24, 2026, from https://4ort.xyz/entity/customers-create-customers-assessing-the-role-of-perceived-personalization-online-advertising-engagement-and-online-user
MLA“Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/customers-create-customers-assessing-the-role-of-perceived-personalization-online-advertising-engagement-and-online-user.
BibTeX@misc{4ortxyz_customers-create-customers-assessing-the-role-of-perceived-personalization-online-advertising-engagement-and-online-user_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM}}, year = {2026}, url = {https://4ort.xyz/entity/customers-create-customers-assessing-the-role-of-perceived-personalization-online-advertising-engagement-and-online-user}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Customers create customers!–Assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM — https://4ort.xyz/entity/customers-create-customers-assessing-the-role-of-perceived-personalization-online-advertising-engagement-and-online-user (retrieved 2026-05-24)
