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Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy
Research article (Journal of Business Research, 2016) · cited 79× · AI/ML
Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy
Summary
Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy is a scholarly article[1].
Key Facts
Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy's instance of is recorded as scholarly article[2].
References
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Use these citations when quoting this entity in research, articles, AI prompts, or wherever provenance matters. We aggregate Wikidata + Wikipedia + authoritative open-data sources; the stitched, scored, cross-referenced view is what 4ort.xyz contributes.
APA4ort.xyz Knowledge Graph. (2026). Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy. Retrieved May 24, 2026, from https://4ort.xyz/entity/customer-value-anticipation-product-innovativeness-and-customer-lifetime-value-the-moderating-role-of-advertising-strate
MLA“Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/customer-value-anticipation-product-innovativeness-and-customer-lifetime-value-the-moderating-role-of-advertising-strate.
BibTeX@misc{4ortxyz_customer-value-anticipation-product-innovativeness-and-customer-lifetime-value-the-moderating-role-of-advertising-strate_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy}}, year = {2026}, url = {https://4ort.xyz/entity/customer-value-anticipation-product-innovativeness-and-customer-lifetime-value-the-moderating-role-of-advertising-strate}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy — https://4ort.xyz/entity/customer-value-anticipation-product-innovativeness-and-customer-lifetime-value-the-moderating-role-of-advertising-strate (retrieved 2026-05-24)
