Consumers’ brand identity complexity: conceptualization and predictive ability

Research article (European Journal of Marketing, 2017) · cited 17× · AI/ML
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Consumers’ brand identity complexity: conceptualization and predictive ability

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Consumers’ brand identity complexity: conceptualization and predictive ability is a scholarly article[1].

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APA 4ort.xyz Knowledge Graph. (2026). Consumers’ brand identity complexity: conceptualization and predictive ability. Retrieved May 24, 2026, from https://4ort.xyz/entity/consumers-brand-identity-complexity-conceptualization-and-predictive-ability
MLA “Consumers’ brand identity complexity: conceptualization and predictive ability.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/consumers-brand-identity-complexity-conceptualization-and-predictive-ability.
BibTeX @misc{4ortxyz_consumers-brand-identity-complexity-conceptualization-and-predictive-ability_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Consumers’ brand identity complexity: conceptualization and predictive ability}}, year = {2026}, url = {https://4ort.xyz/entity/consumers-brand-identity-complexity-conceptualization-and-predictive-ability}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Consumers’ brand identity complexity: conceptualization and predictive ability — https://4ort.xyz/entity/consumers-brand-identity-complexity-conceptualization-and-predictive-ability (retrieved 2026-05-24)

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