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Application of Stereotypes in Marketing: Gender Cues and Brand Perception

2013 doctoral thesis by Alexandra C. Hess at University of Waikato
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Application of Stereotypes in Marketing: Gender Cues and Brand Perception

Summary

Application of Stereotypes in Marketing: Gender Cues and Brand Perception is a doctoral thesis[1].

Key Facts

  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception authored Gender Cues and Brand Perception — author (P50): Alexandra Claudia Hess[2].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's instance of is recorded as Gender Cues and Brand Perception — instance of (P31): doctoral thesis[3].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's publisher is recorded as Gender Cues and Brand Perception — publisher (P123): Waikato Research Commons[4].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's place of publication is recorded as Gender Cues and Brand Perception — place of publication (P291): Hamilton[5].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's language of work or name is recorded as Gender Cues and Brand Perception — language of work or name (P407): English[6].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's country of origin is recorded as Gender Cues and Brand Perception — country of origin (P495): New Zealand[7].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's publication date is recorded as +2013-00-00T00:00:00Z[8].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's main subject is recorded as Gender Cues and Brand Perception — main subject (P921): competence[9].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's work available at URL is recorded as https://researchcommons.waikato.ac.nz/handle/10289/7969[10].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's Handle ID is recorded as 10289/7969[11].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's title is recorded as Application of Stereotypes in Marketing: Gender Cues and Brand Perception[12].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's copyright holder is recorded as Gender Cues and Brand Perception — copyright holder (P3931): Alexandra Claudia Hess[13].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's thesis submitted to is recorded as Gender Cues and Brand Perception — thesis submitted to (P4101): University of Waikato[14].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's on focus list of Wikimedia project is recorded as Gender Cues and Brand Perception — on focus list of Wikimedia project (P5008): NZThesisProject[15].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's copyright status is recorded as Gender Cues and Brand Perception — copyright status (P6216): copyrighted[16].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's online access status is recorded as Gender Cues and Brand Perception — online access status (P6954): open access[17].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's thesis committee member is recorded as Gender Cues and Brand Perception — thesis committee member (P9161): Carolyn L. Costley[18].
  • Application of Stereotypes in Marketing: Gender Cues and Brand Perception's thesis committee member is recorded as Gender Cues and Brand Perception — thesis committee member (P9161): Valentyna Melnyk[19].

Body

Designation and Status

Application of Stereotypes in Marketing: Gender Cues and Brand Perception's instance of is recorded as Gender Cues and Brand Perception — instance of (P31): doctoral thesis[3].

References

Programmatic citations — every numbered marker resolves to a verifiable graph row below.

Direct Wikidata claims

  1. [3] ↑ . wikidata.org.
  2. [2] ↑ . hdl.handle.net. hdl.handle.net. Provenance: wikidata.org.
  3. [4] ↑ . wikidata.org.
  4. [5] ↑ . wikidata.org.
  5. [6] ↑ . wikidata.org.
  6. [7] ↑ . wikidata.org.
  7. [8] ↑ . wikidata.org.
  8. [9] ↑ . hdl.handle.net. hdl.handle.net. Provenance: wikidata.org.
  9. [10] ↑ . wikidata.org.
  10. [11] ↑ . wikidata.org.
  11. [12] ↑ . wikidata.org.
  12. [13] ↑ . wikidata.org.
  13. [14] ↑ . wikidata.org.
  14. [15] ↑ . wikidata.org.
  15. [16] ↑ . wikidata.org.
  16. [17] ↑ . wikidata.org.
  17. [18] ↑ . wikidata.org.
  18. [19] ↑ . wikidata.org.

Class ancestry

  1. [1] ↑ . Wikidata. wikidata.org.

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Use these citations when quoting this entity in research, articles, AI prompts, or wherever provenance matters. We aggregate Wikidata + Wikipedia + authoritative open-data sources; the stitched, scored, cross-referenced view is what 4ort.xyz contributes.

APA 4ort.xyz Knowledge Graph. (2026). Application of Stereotypes in Marketing: Gender Cues and Brand Perception. Retrieved May 3, 2026, from https://4ort.xyz/entity/application-of-stereotypes-in-marketing-gender-cues-and-brand-perception
MLA “Application of Stereotypes in Marketing: Gender Cues and Brand Perception.” 4ort.xyz Knowledge Graph, 4ort.xyz, 3 May. 2026, https://4ort.xyz/entity/application-of-stereotypes-in-marketing-gender-cues-and-brand-perception.
BibTeX @misc{4ortxyz_application-of-stereotypes-in-marketing-gender-cues-and-brand-perception_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Application of Stereotypes in Marketing: Gender Cues and Brand Perception}}, year = {2026}, url = {https://4ort.xyz/entity/application-of-stereotypes-in-marketing-gender-cues-and-brand-perception}, note = {Accessed: 2026-05-03}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Application of Stereotypes in Marketing: Gender Cues and Brand Perception — https://4ort.xyz/entity/application-of-stereotypes-in-marketing-gender-cues-and-brand-perception (retrieved 2026-05-03)

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