A “Wide” Variety: Effects of Horizontal versus Vertical Display on Assortment Processing, Perceived Variety, and Choice

Research article (Journal of Marketing Research, 2016) · cited 126× · AI/ML
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A “Wide” Variety: Effects of Horizontal versus Vertical Display on Assortment Processing, Perceived Variety, and Choice

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A “Wide” Variety: Effects of Horizontal versus Vertical Display on Assortment Processing, Perceived Variety, and Choice is a scholarly article[1].

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APA 4ort.xyz Knowledge Graph. (2026). A “Wide” Variety: Effects of Horizontal versus Vertical Display on Assortment Processing, Perceived Variety, and Choice. Retrieved May 24, 2026, from https://4ort.xyz/entity/a-wide-variety-effects-of-horizontal-versus-vertical-display-on-assortment-processing-perceived-variety-and-choice
MLA “A “Wide” Variety: Effects of Horizontal versus Vertical Display on Assortment Processing, Perceived Variety, and Choice.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/a-wide-variety-effects-of-horizontal-versus-vertical-display-on-assortment-processing-perceived-variety-and-choice.
BibTeX @misc{4ortxyz_a-wide-variety-effects-of-horizontal-versus-vertical-display-on-assortment-processing-perceived-variety-and-choice_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{A “Wide” Variety: Effects of Horizontal versus Vertical Display on Assortment Processing, Perceived Variety, and Choice}}, year = {2026}, url = {https://4ort.xyz/entity/a-wide-variety-effects-of-horizontal-versus-vertical-display-on-assortment-processing-perceived-variety-and-choice}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): A “Wide” Variety: Effects of Horizontal versus Vertical Display on Assortment Processing, Perceived Variety, and Choice — https://4ort.xyz/entity/a-wide-variety-effects-of-horizontal-versus-vertical-display-on-assortment-processing-perceived-variety-and-choice (retrieved 2026-05-24)

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