A resource-advantage theory typology of strategic segmentation
Research article (European Journal of Marketing, 2016) · cited 24× · AI/ML
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4ort.xyz Knowledge Graph. (2026). A resource-advantage theory typology of strategic segmentation. Retrieved May 24, 2026, from https://4ort.xyz/entity/a-resource-advantage-theory-typology-of-strategic-segmentation
“A resource-advantage theory typology of strategic segmentation.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/a-resource-advantage-theory-typology-of-strategic-segmentation.
@misc{4ortxyz_a-resource-advantage-theory-typology-of-strategic-segmentation_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{A resource-advantage theory typology of strategic segmentation}}, year = {2026}, url = {https://4ort.xyz/entity/a-resource-advantage-theory-typology-of-strategic-segmentation}, note = {Accessed: 2026-05-24}}
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