# Who says what during crises? A study about the interplay between gender similarity with the spokesperson and crisis response strategy

> Research article (Journal of Business Research, 2017) · cited 63× · AI/ML

**Wikidata**: [openalex:W2715490185](https://www.wikidata.org/wiki/openalex:W2715490185)  
**Source**: https://4ort.xyz/entity/who-says-what-during-crises-a-study-about-the-interplay-between-gender-similarity-with-the-spokesperson-and-crisis-respo
