# Which Consumer Associations Can Build a Sustainable Fashion Brand Image? Evidence from Fast Fashion Brands

> Research article (Sustainability, 2020) · cited 90× · AI/ML

**Wikidata**: [openalex:W3008775351](https://www.wikidata.org/wiki/openalex:W3008775351)  
**Source**: https://4ort.xyz/entity/which-consumer-associations-can-build-a-sustainable-fashion-brand-image-evidence-from-fast-fashion-brands