# When to enter the metaverse: business leaders offer perspectives

> Research article (Journal of Business Strategy, 2022) · cited 53× · AI/ML

**Wikidata**: [openalex:W4312058898](https://www.wikidata.org/wiki/openalex:W4312058898)  
**Source**: https://4ort.xyz/entity/when-to-enter-the-metaverse-business-leaders-offer-perspectives