# When is it wise to use artificial intelligence for platform operations considering consumer returns?

> Research article (European Journal of Operational Research, 2022) · cited 65× · AI/ML

**Wikidata**: [openalex:W4310069002](https://www.wikidata.org/wiki/openalex:W4310069002)  
**Source**: https://4ort.xyz/entity/when-is-it-wise-to-use-artificial-intelligence-for-platform-operations-considering-consumer-returns