# When doing good is bad in gift giving: Mis-predicting appreciation of socially responsible gifts

> Research article (Organizational Behavior and Human Decision Processes, 2015) · cited 52× · AI/ML

**Wikidata**: [openalex:W1001365588](https://www.wikidata.org/wiki/openalex:W1001365588)  
**Source**: https://4ort.xyz/entity/when-doing-good-is-bad-in-gift-giving-mis-predicting-appreciation-of-socially-responsible-gifts