# What motivates smart meter adoption? Evidence from an experimental advertising campaign in Germany

> Research article (Energy Research & Social Science, 2021) · cited 17× · AI/ML

**Wikidata**: [openalex:W3215842244](https://www.wikidata.org/wiki/openalex:W3215842244)  
**Source**: https://4ort.xyz/entity/what-motivates-smart-meter-adoption-evidence-from-an-experimental-advertising-campaign-in-germany