# What makes services customers say “buy it with a mobile phone”?

> Research article (Journal of Services Marketing, 2016) · cited 43× · AI/ML

**Wikidata**: [openalex:W2520096944](https://www.wikidata.org/wiki/openalex:W2520096944)  
**Source**: https://4ort.xyz/entity/what-makes-services-customers-say-buy-it-with-a-mobile-phone