# What is the added value of an organic label? Proposition of a model of transfer from the perspective of ingredient branding

> Research article (Journal of Marketing Management, 2018) · cited 17× · AI/ML

**Wikidata**: [openalex:W2905337950](https://www.wikidata.org/wiki/openalex:W2905337950)  
**Source**: https://4ort.xyz/entity/what-is-the-added-value-of-an-organic-label-proposition-of-a-model-of-transfer-from-the-perspective-of-ingredient-brandi