# What impacts customer experience for B2B enterprises on using AI-enabled chatbots? Insights from Big data analytics

> Research article (Industrial Marketing Management, 2021) · cited 233× · AI/ML

**Wikidata**: [openalex:W3198419345](https://www.wikidata.org/wiki/openalex:W3198419345)  
**Source**: https://4ort.xyz/entity/what-impacts-customer-experience-for-b2b-enterprises-on-using-ai-enabled-chatbots-insights-from-big-data-analytics
