# What drives metaverse retail environments (non)usage? A behavioral reasoning theory perspective

> Research article (Technological Forecasting and Social Change, 2024) · cited 14× · AI/ML

**Wikidata**: [openalex:W4405622015](https://www.wikidata.org/wiki/openalex:W4405622015)  
**Source**: https://4ort.xyz/entity/what-drives-metaverse-retail-environments-non-usage-a-behavioral-reasoning-theory-perspective