# Web advertisement effectiveness evaluation: Attention and memory

> Research article (Journal Of Vacation Marketing, 2018) · cited 55× · AI/ML

**Wikidata**: [openalex:W2794788322](https://www.wikidata.org/wiki/openalex:W2794788322)  
**Source**: https://4ort.xyz/entity/web-advertisement-effectiveness-evaluation-attention-and-memory