# Usage of Big Data Analytics for Customer Relationship Management

> Research article (International Journal of Advanced Research in Computer Science, 2015) · cited 11× · AI/ML

**Wikidata**: [openalex:W2903386914](https://www.wikidata.org/wiki/openalex:W2903386914)  
**Source**: https://4ort.xyz/entity/usage-of-big-data-analytics-for-customer-relationship-management
