# Urban and Rural Sustainability: Divergent Concepts and Their Consequences for Marketing

> Research article (Frontiers in Sustainability, 2021) · cited 25× · AI/ML

**Wikidata**: [openalex:W4237199872](https://www.wikidata.org/wiki/openalex:W4237199872)  
**Source**: https://4ort.xyz/entity/urban-and-rural-sustainability-divergent-concepts-and-their-consequences-for-marketing