# Understanding the Influence of CPE on Brand Image and Brand Commitment: The Mediating Role of Brand Identification

> Research article (Sustainability, 2023) · cited 19× · AI/ML

**Wikidata**: [openalex:W4318208191](https://www.wikidata.org/wiki/openalex:W4318208191)  
**Source**: https://4ort.xyz/entity/understanding-the-influence-of-cpe-on-brand-image-and-brand-commitment-the-mediating-role-of-brand-identification