# Understanding the consequences of digital technology use in sales: multilevel tensions inside sales organizations

> Research article (Journal of Personal Selling and Sales Management, 2023) · cited 30× · AI/ML

**Wikidata**: [openalex:W4319790457](https://www.wikidata.org/wiki/openalex:W4319790457)  
**Source**: https://4ort.xyz/entity/understanding-the-consequences-of-digital-technology-use-in-sales-multilevel-tensions-inside-sales-organizations
