# Understanding social media discontinuance behavior in China: a perspective of social cognitive theory

> Research article (Information Technology and People, 2023) · cited 43× · AI/ML

**Wikidata**: [openalex:W4364374699](https://www.wikidata.org/wiki/openalex:W4364374699)  
**Source**: https://4ort.xyz/entity/understanding-social-media-discontinuance-behavior-in-china-a-perspective-of-social-cognitive-theory