# Understanding factors influencing viewers’ intention to watch video game live streaming on Twitch: Combined use of PLS-SEM and NCA

> Research article (First Monday, 2023) · cited 10× · AI/ML

**Wikidata**: [openalex:W4375868218](https://www.wikidata.org/wiki/openalex:W4375868218)  
**Source**: https://4ort.xyz/entity/understanding-factors-influencing-viewers-intention-to-watch-video-game-live-streaming-on-twitch-combined-use-of-pls-sem