# Unconscious goal pursuit primes attitudes towards technology usage: A virtual reality experiment

> Research article (Computers in Human Behavior, 2016) · cited 27× · AI/ML

**Wikidata**: [openalex:W2469650648](https://www.wikidata.org/wiki/openalex:W2469650648)  
**Source**: https://4ort.xyz/entity/unconscious-goal-pursuit-primes-attitudes-towards-technology-usage-a-virtual-reality-experiment