# Trust development in live streaming commerce: interaction-based building mechanisms and trust transfer perspective

> Research article (Industrial Management & Data Systems, 2024) · cited 22× · AI/ML

**Wikidata**: [openalex:W4401891300](https://www.wikidata.org/wiki/openalex:W4401891300)  
**Source**: https://4ort.xyz/entity/trust-development-in-live-streaming-commerce-interaction-based-building-mechanisms-and-trust-transfer-perspective