# Toward a social fitness perspective on contract design: Contract legitimacy and influence strategy

> Research article (Industrial Marketing Management, 2019) · cited 12× · AI/ML

**Wikidata**: [openalex:W2990985726](https://www.wikidata.org/wiki/openalex:W2990985726)  
**Source**: https://4ort.xyz/entity/toward-a-social-fitness-perspective-on-contract-design-contract-legitimacy-and-influence-strategy