# Thirsty in an Ocean of Data? Pitfalls and Practical Strategies When Partnering With Industry on Big Data Supply Chain Research

> Research article (Journal of Business Logistics, 2018) · cited 16× · AI/ML

**Wikidata**: [openalex:W2886736319](https://www.wikidata.org/wiki/openalex:W2886736319)  
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