# The Value of Pop-Up Stores on Retailing Platforms: Evidence from a Field Experiment with Alibaba

> Research article (Management Science, 2019) · cited 93× · AI/ML

**Wikidata**: [openalex:W3125142147](https://www.wikidata.org/wiki/openalex:W3125142147)  
**Source**: https://4ort.xyz/entity/the-value-of-pop-up-stores-on-retailing-platforms-evidence-from-a-field-experiment-with-alibaba