# The usage of social media as a marketing tool in two Southern African countries

> Research article (Development Southern Africa, 2016) · cited 18× · AI/ML

**Wikidata**: [openalex:W2492587364](https://www.wikidata.org/wiki/openalex:W2492587364)  
**Source**: https://4ort.xyz/entity/the-usage-of-social-media-as-a-marketing-tool-in-two-southern-african-countries