# The salesperson as a knowledge broker: The effect of sales influence tactics on customer learning, purchase decision, and profitability

> Research article (Industrial Marketing Management, 2022) · cited 22× · AI/ML

**Wikidata**: [openalex:W4281256889](https://www.wikidata.org/wiki/openalex:W4281256889)  
**Source**: https://4ort.xyz/entity/the-salesperson-as-a-knowledge-broker-the-effect-of-sales-influence-tactics-on-customer-learning-purchase-decision-and-p