# The role of virtual reality interactivity in building tourists’ memorable experiences and post-adoption intentions in the COVID-19 era

> Research article (Journal of Hospitality and Tourism Technology, 2022) · cited 88× · AI/ML

**Wikidata**: [openalex:W4210675329](https://www.wikidata.org/wiki/openalex:W4210675329)  
**Source**: https://4ort.xyz/entity/the-role-of-virtual-reality-interactivity-in-building-tourists-memorable-experiences-and-post-adoption-intentions-in-the
