# The role of proximity in omnichannel customer experience: a service logic perspective

> Research article (Journal of service management, 2022) · cited 10× · AI/ML

**Wikidata**: [openalex:W4280626381](https://www.wikidata.org/wiki/openalex:W4280626381)  
**Source**: https://4ort.xyz/entity/the-role-of-proximity-in-omnichannel-customer-experience-a-service-logic-perspective