# The role of customer orientation in key account managers’ performance: a client network perspective

> Research article (Journal of Business and Industrial Marketing, 2019) · cited 14× · AI/ML

**Wikidata**: [openalex:W2958304133](https://www.wikidata.org/wiki/openalex:W2958304133)  
**Source**: https://4ort.xyz/entity/the-role-of-customer-orientation-in-key-account-managers-performance-a-client-network-perspective