# The Role of Artificial Intelligence in the Ideation Process

> Research article (Journal of Product Innovation Management, 2025) · cited 10× · AI/ML

**Wikidata**: [openalex:W4411102219](https://www.wikidata.org/wiki/openalex:W4411102219)  
**Source**: https://4ort.xyz/entity/the-role-of-artificial-intelligence-in-the-ideation-process