# The r/wallstreetbets ‘war machine’: Explicating dynamics of consumer resistance and capture

> Research article (Marketing Theory, 2022) · cited 25× · AI/ML

**Wikidata**: [openalex:W4285591177](https://www.wikidata.org/wiki/openalex:W4285591177)  
**Source**: https://4ort.xyz/entity/the-r-wallstreetbets-war-machine-explicating-dynamics-of-consumer-resistance-and-capture