# The presence of copycat private labels in a product set increases consumers' choice ease when shopping with an abstract mindset

> Research article (Journal of Business Research, 2019) · cited 15× · AI/ML

**Wikidata**: [openalex:W2918741732](https://www.wikidata.org/wiki/openalex:W2918741732)  
**Source**: https://4ort.xyz/entity/the-presence-of-copycat-private-labels-in-a-product-set-increases-consumers-choice-ease-when-shopping-with-an-abstract-m