# The power of AI in marketing: enhancing efficiency and improving customer perception through AI-generated storyboards

> Research article (International Journal of Information Technology, 2023) · cited 45× · AI/ML

**Wikidata**: [openalex:W4389951903](https://www.wikidata.org/wiki/openalex:W4389951903)  
**Source**: https://4ort.xyz/entity/the-power-of-ai-in-marketing-enhancing-efficiency-and-improving-customer-perception-through-ai-generated-storyboards