# The need for services and technologies in physical fast fashion stores: Generation Y’s opinion

> Research article (Journal of Marketing Management, 2019) · cited 28× · AI/ML

**Wikidata**: [openalex:W2974198775](https://www.wikidata.org/wiki/openalex:W2974198775)  
**Source**: https://4ort.xyz/entity/the-need-for-services-and-technologies-in-physical-fast-fashion-stores-generation-ys-opinion