# The Interaction of Product Attractiveness and Decision-Making Style on Consumer Purchase Intention: A Cultural Moderation Perspective

> Research article (Journal of International Consumer Marketing, 2022) · cited 13× · AI/ML

**Wikidata**: [openalex:W4210982952](https://www.wikidata.org/wiki/openalex:W4210982952)  
**Source**: https://4ort.xyz/entity/the-interaction-of-product-attractiveness-and-decision-making-style-on-consumer-purchase-intention-a-cultural-moderation
