# The influences of livestreaming on online purchase intention: examining platform characteristics and consumer psychology

> Research article (Industrial Management & Data Systems, 2022) · cited 94× · AI/ML

**Wikidata**: [openalex:W4313418082](https://www.wikidata.org/wiki/openalex:W4313418082)  
**Source**: https://4ort.xyz/entity/the-influences-of-livestreaming-on-online-purchase-intention-examining-platform-characteristics-and-consumer-psychology